Where’s Wausau

Agency:  Cramer-Krasselt
Client:  Wausau Insurance
Title:  “Where’s Wausau?”
Year:  1984
Creative Director:  John Pritchard
Copywriter/Producer:  Neil Casey
Director:  Bob Giraldi

A Wisconsin town becomes the home of one of the top business insurance companies in the country by incorporatingsmall-town values into its business strategy.

  • 1984 Clio Finalist

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